PRIVACY POLICY

Last updated April 28, 2026



This Privacy Notice for DO IT OR ELSE LLC ("we," "us," or "our"), describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you:
  • Download and use our mobile application (DO IT OR ELSE.), or any other application of ours that links to this Privacy Notice
  • Use DO IT OR ELSE.. Do It Or Else LLC develops and operates Do It or Else, a consumer iOS mobile application designed to help users build habits, increase focus, and complete self-imposed tasks. Users voluntarily create "lock" sessions during which they restrict access to selected apps on their own device, and define "keys" — task-based unlock conditions — that they must complete to end the session. Keys are verified through a combination of Apple HealthKit data (workouts, step counts, activity ring progress, and other fitness metrics), precise GPS location, timers, app usage tracking via Apple's Screen Time framework, NFC tag scanning, biometric authentication, and other device features.
  • Engage with us in other related ways, including any marketing or events
Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at privacy@doitorelse.app.


OUR CORE PRIVACY PROMISE

The most sensitive data inside the DO IT OR ELSE app — your Screen Time activity, the apps you choose to lock, your HealthKit fitness data, your precise GPS location, and your NFC tag history — stays on your iPhone. We never see it. We never transmit it to our servers. We never store it on our servers. We never share or sell it to third parties.

We do use standard advertising and analytics tools on our website and for ad campaigns (such as Google Analytics, Meta Pixel, Google Ads, and TikTok Pixel) to measure marketing performance and reach prospective users. Those tools are described in Section 5 and only operate on website visits and ad interactions. They never have access to the focus, health, location, or Screen Time data inside the app.

What this means: Your in-app focus data is private and stays on your phone. Our marketing measurement tools track website visits and ad clicks like most companies do — they do not see what you do inside the app.


SUMMARY OF KEY POINTS

This summary provides key points from our Privacy Notice, but you can find out more details about any of these topics by clicking the link following each key point or by using our table of contents below to find the section you are looking for.

What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use. Learn more about personal information you disclose to us.

Do we process any sensitive personal information? Some of the information may be considered "special" or "sensitive" in certain jurisdictions, for example your health data and precise geolocation. We may process sensitive personal information when necessary with your consent or as otherwise permitted by applicable law. Learn more about sensitive information we process.

Do we collect any information from third parties? We receive limited subscription status data from Apple and aggregated analytics from our service providers. We do not purchase personal information from data brokers or marketing partners. Learn more about information collected from other sources.

How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent. We process your information only when we have a valid legal reason to do so. Learn more about how we process your information.

In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third parties. Learn more about when and with whom we share your personal information.

How do we keep your information safe? We have adequate organizational and technical processes and procedures in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Learn more about how we keep your information safe.

What are your rights? Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information. Learn more about your privacy rights.

How do you exercise your rights? The easiest way to exercise your rights is by emailing us at privacy@doitorelse.app, or by contacting us. We will consider and act upon any request in accordance with applicable data protection laws.

Want to learn more about what we do with any information we collect? Review the Privacy Notice in full.


TABLE OF CONTENTS

1. WHAT INFORMATION DO WE COLLECT?
2. HOW DO WE PROCESS YOUR INFORMATION?
3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR PERSONAL INFORMATION?
4. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
5. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
6. HOW LONG DO WE KEEP YOUR INFORMATION?
7. HOW DO WE KEEP YOUR INFORMATION SAFE?
8. DO WE COLLECT INFORMATION FROM MINORS?
9. WHAT ARE YOUR PRIVACY RIGHTS?
10. CONTROLS FOR DO-NOT-TRACK FEATURES
11. DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
12. DO OTHER REGIONS HAVE SPECIFIC PRIVACY RIGHTS?
13. DO WE MAKE UPDATES TO THIS NOTICE?
14. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
15. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?


1. WHAT INFORMATION DO WE COLLECT?

Personal information you disclose to us

In Short: We collect personal information that you provide to us.

We collect personal information that you voluntarily provide to us when you register on the Services, express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.

Personal Information Provided by You. The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following:
  • names
  • email addresses
    • contact preferences
    • contact or authentication data
    Sensitive Information. When necessary, with your consent or as otherwise permitted by applicable law, we process the following categories of sensitive information:
    • health data
    Payment Data. We may collect data necessary to process your payment if you choose to make purchases, such as your payment instrument number, and the security code associated with your payment instrument. All payment data is handled and stored by Apple Inc.. You may find their privacy notice link(s) here: https://www.apple.com/legal/privacy/.

    Application Data. If you use our application(s), we also may collect the following information if you choose to provide us with access or permission:
    • Geolocation Information. With your permission, our app reads your precise GPS location on your device to support location-based focus keys (geofences). Location data is processed entirely by your iPhone's Core Location framework — it is never transmitted to our servers, never stored on our servers, and never shared with third parties. We do not track your movements or build a location history. You can revoke location permission at any time in your device's Settings.
    • Mobile Device Access. We may request access or permission to certain features from your mobile device, including your mobile device's HealthKit data (workouts, step counts, distance, calories, exercise minutes, and Activity Ring progress), Reminders, Push Notifications, NFC, precise Location, Family Controls and Screen Time data, and biometric authentication via Face ID. Each permission is requested only when you create or use a corresponding focus key, and can be revoked at any time. If you wish to change our access or permissions, you may do so in your device's settings.
    • Mobile Device Data. We automatically collect device information (such as your mobile device ID, model, and manufacturer), operating system, version information and system configuration information, device and application identification numbers, browser type and version, hardware model Internet service provider and/or mobile carrier, and Internet Protocol (IP) address (or proxy server). If you are using our application(s), we may also collect information about the phone network associated with your mobile device, your mobile device’s operating system or platform, the type of mobile device you use, your mobile device’s unique device ID, and information about the features of our application(s) you accessed.
    This information is primarily needed to maintain the security and operation of our application(s), for troubleshooting, and for our internal analytics and reporting purposes.

    All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.

    Information automatically collected

    In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.

    We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.

    Like many businesses, we also collect information through cookies and similar technologies. You can find out more about this in our cookie and tracking technology section (Section 5) below.

    The information we collect includes:
    • Log and Usage Data. Log and usage data is service-related, diagnostic, usage, and performance information our servers automatically collect when you access or use our Services and which we record in log files. Depending on how you interact with us, this log data may include your IP address, device information, browser type, and settings and information about your activity in the Services (such as the date/time stamps associated with your usage, pages and files viewed, searches, and other actions you take such as which features you use), device event information (such as system activity, error reports (sometimes called "crash dumps"), and hardware settings).
    • Device Data. We collect device data such as information about your computer, phone, tablet, or other device you use to access the Services. Depending on the device used, this device data may include information such as your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration information.

    Information collected from other sources

    In Short: We receive limited subscription status data from Apple, and may receive aggregated, anonymous analytics or crash data from our service providers.

    We may receive information about you from third parties only in these limited situations: (1) Apple provides us with subscription status (active, expired, in trial, etc.) when you purchase or renew a subscription via the App Store; (2) our service providers (such as our analytics, crash reporting, and email vendors) may pass aggregated or pseudonymous data back to us about how the Services are used. We do not purchase, license, or otherwise acquire personal information about you from data brokers, marketing partners, public databases, or social media platforms.


    2. HOW DO WE PROCESS YOUR INFORMATION?

    In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We process the personal information for the following purposes listed below. We may also process your information for other purposes only with your prior explicit consent.

    We process your personal information for a variety of reasons, depending on how you interact with our Services, including:
    • To facilitate account creation and authentication and otherwise manage user accounts. We may process your information so you can create and log in to your account, as well as keep your account in working order.
    • To respond to user inquiries/offer support to users. We may process your information to respond to your inquiries and solve any potential issues you might have with the requested service.
    • To send administrative information to you. We may process your information to send you details about our products and services, changes to our terms and policies, and other similar information.

        • To request feedback. We may process your information when necessary to request feedback and to contact you about your use of our Services.
        • To send you marketing and promotional communications. We may process the personal information you send to us for our marketing purposes, if this is in accordance with your marketing preferences. You can opt out of our marketing emails at any time. For more information, see "WHAT ARE YOUR PRIVACY RIGHTS?" below.
          • To protect our Services. We may process your information as part of our efforts to keep our Services safe and secure, including fraud monitoring and prevention.
          • To identify usage trends. We may process information about how you use our Services to better understand how they are being used so we can improve them.
          • To determine the effectiveness of our marketing and promotional campaigns. We may process your information to better understand how to provide marketing and promotional campaigns that are most relevant to you.
          • To save or protect an individual's vital interest. We may process your information when necessary to save or protect an individual’s vital interest, such as to prevent harm.

          3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR INFORMATION?

          In Short: We only process your personal information when we believe it is necessary and we have a valid legal reason (i.e., legal basis) to do so under applicable law, like with your consent, to comply with laws, to provide you with services to enter into or fulfill our contractual obligations, to protect your rights, or to fulfill our legitimate business interests.

          If you are located in the EU or UK, this section applies to you.

          The General Data Protection Regulation (GDPR) and UK GDPR require us to explain the valid legal bases we rely on in order to process your personal information. As such, we may rely on the following legal bases to process your personal information:
          • Consent. We may process your information if you have given us permission (i.e., consent) to use your personal information for a specific purpose. You can withdraw your consent at any time. Learn more about withdrawing your consent.
          • Performance of a Contract. We may process your personal information when we believe it is necessary to fulfill our contractual obligations to you, including providing our Services or at your request prior to entering into a contract with you.
          • Legitimate Interests. We may process your information when we believe it is reasonably necessary to achieve our legitimate business interests and those interests do not outweigh your interests and fundamental rights and freedoms. For example, we may process your personal information for some of the purposes described in order to:
          • Send users information about special offers and discounts on our products and services
          • Develop and display personalized and relevant advertising content for our users
          • Analyze how our Services are used so we can improve them to engage and retain users
          • Support our marketing activities
          • Diagnose problems and/or prevent fraudulent activities
          • Understand how our users use our products and services so we can improve user experience
          • Legal Obligations. We may process your information where we believe it is necessary for compliance with our legal obligations, such as to cooperate with a law enforcement body or regulatory agency, exercise or defend our legal rights, or disclose your information as evidence in litigation in which we are involved.
          • Vital Interests. We may process your information where we believe it is necessary to protect your vital interests or the vital interests of a third party, such as situations involving potential threats to the safety of any person.

          If you are located in Canada, this section applies to you.

          We may process your information if you have given us specific permission (i.e., express consent) to use your personal information for a specific purpose, or in situations where your permission can be inferred (i.e., implied consent). You can withdraw your consent at any time.

          In some exceptional cases, we may be legally permitted under applicable law to process your information without your consent, including, for example:
          • If collection is clearly in the interests of an individual and consent cannot be obtained in a timely way
          • For investigations and fraud detection and prevention
          • For business transactions provided certain conditions are met
          • If it is contained in a witness statement and the collection is necessary to assess, process, or settle an insurance claim
          • For identifying injured, ill, or deceased persons and communicating with next of kin
          • If we have reasonable grounds to believe an individual has been, is, or may be victim of financial abuse
          • If it is reasonable to expect collection and use with consent would compromise the availability or the accuracy of the information and the collection is reasonable for purposes related to investigating a breach of an agreement or a contravention of the laws of Canada or a province
          • If disclosure is required to comply with a subpoena, warrant, court order, or rules of the court relating to the production of records
          • If it was produced by an individual in the course of their employment, business, or profession and the collection is consistent with the purposes for which the information was produced
          • If the collection is solely for journalistic, artistic, or literary purposes
          • If the information is publicly available and is specified by the regulations
          • We may disclose de-identified information for approved research or statistics projects, subject to ethics oversight and confidentiality commitments

          4. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?

          In Short: We may share information in specific situations described in this section and/or with the following third parties.

          We may need to share your personal information in the following situations:
          • Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

            Special protections for HealthKit, Family Controls, and on-device data

            In Short: HealthKit, Family Controls / Screen Time, and precise location data are processed entirely on your device. We do not transmit, sell, or share this data with any third party for any purpose.

            The following categories of data are processed exclusively on your iOS device and are never transmitted to our servers, sold, shared with third parties, used for advertising, or used to derive marketing profiles:

            • Apple HealthKit data (workouts, step counts, distance, calories, exercise minutes, and Activity Ring progress) — used solely on-device to verify whether you have completed a focus key you configured. We do not use HealthKit data for advertising or marketing, and we do not sell or share HealthKit data. This commitment is required by Apple's HealthKit policy and is reaffirmed here.
            • Family Controls and Screen Time data (the apps and app categories you select to lock, application tokens issued by Apple's Family Controls framework, and your Screen Time usage data) — used solely on-device to apply and lift the locks you configure. This data is not transmitted to our servers, not shared with third parties, and not sold.
            • Precise geolocation (used for geofence-based focus keys) — processed on-device to detect when you arrive at, leave, or remain within a location you have specified. Your precise location is not transmitted to our servers, not shared with third parties, and not sold.
            • NFC tag identifiers (used for tag-based focus keys) — read on-device and compared against tags you have registered. NFC data is not transmitted to our servers.
            • Face ID biometric authentication — Face ID is processed entirely by Apple's operating system. We never receive, access, or store any biometric data; we receive only a yes/no authentication result.

            5. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?

            In Short: We may use cookies and other tracking technologies to collect and store your information.

            We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. Some online tracking technologies help us maintain the security of our Services and your account, prevent crashes, fix bugs, save your preferences, and assist with basic site functions.

            We also permit third parties and service providers to use online tracking technologies on our Services for analytics and advertising, including to help manage and display advertisements, or to tailor advertisements to your interests. The third parties and service providers use their technology to provide advertising about products and services tailored to your interests which may appear either on our Services or on other websites.

            To the extent these online tracking technologies are deemed to be a "sale"/"sharing" (which includes targeted advertising, as defined under the applicable laws) under applicable US state laws, you can opt out of these online tracking technologies by submitting a request as described below under section "DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?"

            Specific information about how we use such technologies and how you can refuse certain cookies is set out in our cookie and tracking technology section (Section 5) above.

            Marketing analytics and advertising tools

            In Short: We use standard marketing measurement tools on our website and for ad campaigns. These tools do not have access to data inside the app.

            We use the following third-party analytics, advertising, and attribution services on our website (doitorelse.app) and in connection with marketing campaigns:

            • Google Analytics 4 (GA4) — first-party analytics cookies for aggregated website performance reporting. You can opt out by installing the Google Analytics Opt-out Browser Add-on.
            • Google Ads — used to measure ad campaign performance and to display ads to people who have previously visited our website. You can manage Google ad settings at adssettings.google.com.
            • Meta Pixel (Facebook / Instagram Ads) — used for ad performance measurement, conversion tracking, and remarketing to users who previously visited our website or interacted with our ads. You can manage your Meta ad preferences in your Facebook or Instagram settings.
            • TikTok Pixel — used to measure TikTok ad campaign performance and reach prospective users. You can manage TikTok ad preferences in your TikTok settings.

            These tools operate solely on our marketing website and in connection with paid advertising campaigns. They do not have access to any data inside the DO IT OR ELSE app — including Screen Time, HealthKit, location, or focus session data — which is processed entirely on your device as described in Section 4.


            6. HOW LONG DO WE KEEP YOUR INFORMATION?

            In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this Privacy Notice unless otherwise required by law.

            We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). No purpose in this notice will require us keeping your personal information for longer than the period of time in which users have an account with us.

            When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

            7. HOW DO WE KEEP YOUR INFORMATION SAFE?

            In Short: We aim to protect your personal information through a system of organizational and technical security measures.

            We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.

            We will never request your account credentials. DO IT OR ELSE LLC and its representatives will never ask you for your password, your Sign in with Apple credentials, or any other authentication information by email, text message, or phone. If you receive a message claiming to be from us asking for credentials, do not respond — please report it to privacy@doitorelse.app and check your account from a trusted device.


            8. DO WE COLLECT INFORMATION FROM MINORS?

            In Short: We do not knowingly collect data from children under 13. Users between 13 and 17 must have a parent or guardian’s consent to use the Services.

            We do not knowingly collect, solicit data from, or market to children under 13 or the equivalent age as specified by law in your jurisdiction, nor do we knowingly sell such personal information. By using the Services, you represent that you are at least 13 or the equivalent age as specified by law in your jurisdiction or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Services. If we learn that personal information from users less than 13 years of age or the equivalent age as specified by law in your jurisdiction has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you become aware of any data we may have collected from children under age 13 or the equivalent age as specified by law in your jurisdiction, please contact us at privacy@doitorelse.app.


            Users between 13 and 17. If you are between 13 and 17 years old (or the applicable age of digital consent in your jurisdiction, which may be higher), you may use the Services only with the explicit consent of your parent or legal guardian, who must agree to this Privacy Notice on your behalf and accept responsibility for your use of the Services. Parents and legal guardians may review their child’s data, request deletion of their child’s data, or withdraw consent for further collection at any time by emailing privacy@doitorelse.app.

            9. WHAT ARE YOUR PRIVACY RIGHTS?

            In Short: Depending on your state of residence in the US or in some regions, such as the European Economic Area (EEA), United Kingdom (UK), Switzerland, and Canada, you have rights that allow you greater access to and control over your personal information. You may review, change, or terminate your account at any time, depending on your country, province, or state of residence.

            In some regions (like the EEA, UK, Switzerland, and Canada), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure; (iii) to restrict the processing of your personal information; (iv) if applicable, to data portability; and (v) not to be subject to automated decision-making. If a decision that produces legal or similarly significant effects is made solely by automated means, we will inform you, explain the main factors, and offer a simple way to request human review. In certain circumstances, you may also have the right to object to the processing of your personal information. You can make such a request by contacting us by using the contact details provided in the section "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below.

            We will consider and act upon any request in accordance with applicable data protection laws.
             
            If you are located in the EEA or UK and you believe we are unlawfully processing your personal information, you also have the right to complain to your Member State data protection authority or UK data protection authority.

            If you are located in Switzerland, you may contact the Federal Data Protection and Information Commissioner.

            Withdrawing your consent: If we are relying on your consent to process your personal information, which may be express and/or implied consent depending on the applicable law, you have the right to withdraw your consent at any time. You can withdraw your consent at any time by contacting us by using the contact details provided in the section "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below or updating your preferences.

            However, please note that this will not affect the lawfulness of the processing before its withdrawal nor, when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.

            Opting out of marketing and promotional communications: You can unsubscribe from our marketing and promotional communications at any time by clicking on the unsubscribe link in the emails that we send, or by contacting us using the details provided in the section "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below. You will then be removed from the marketing lists. However, we may still communicate with you — for example, to send you service-related messages that are necessary for the administration and use of your account, to respond to service requests, or for other non-marketing purposes.

            Account Information

            If you would at any time like to review or change the information in your account or terminate your account, you can:
            • Log in to your account settings and update your user account.
            Upon your request to terminate your account, we will deactivate or delete your account and information from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our legal terms and/or comply with applicable legal requirements.

            Cookies and similar technologies: Most Web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Services. For further information, please see our cookie and tracking technology section (Section 5) above.

            If you have questions or comments about your privacy rights, you may email us at privacy@doitorelse.app.

            10. CONTROLS FOR DO-NOT-TRACK FEATURES

            Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this Privacy Notice.

            California law requires us to let you know how we respond to web browser DNT signals. Because there currently is not an industry or legal standard for recognizing or honoring DNT signals, we do not respond to them at this time.

            Global Privacy Control (GPC). In addition to DNT, some browsers and browser extensions support the Global Privacy Control signal (GPC), which communicates a user's opt-out preference for the sale or sharing of personal information. To the extent we engage in any activity that constitutes a "sale" or "sharing" of personal information under applicable US state laws (such as California's CCPA), we honor GPC signals received from your browser as a valid opt-out request. You can learn more at globalprivacycontrol.org.


            11. DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?

            In Short: If you are a resident of California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, or Virginia, you may have the right to request access to and receive details about the personal information we maintain about you and how we have processed it, correct inaccuracies, get a copy of, or delete your personal information. You may also have the right to withdraw your consent to our processing of your personal information. These rights may be limited in some circumstances by applicable law. More information is provided below.

            Categories of Personal Information We Collect

            The table below shows the categories of personal information we have collected in the past twelve (12) months. The table includes illustrative examples of each category and does not reflect the personal information we collect from you. For a comprehensive inventory of all personal information we process, please refer to the section "
            WHAT INFORMATION DO WE COLLECT?"

            CategoryExamplesCollected
            A. Identifiers
            Contact details, such as real name, alias, postal address, telephone or mobile contact number, unique personal identifier, online identifier, Internet Protocol address, email address, and account name

            YES

            B. Personal information as defined in the California Customer Records statute
            Name, contact information, education, employment, employment history, and financial information

            YES

            C. Protected classification characteristics under state or federal law
            Gender, age, date of birth, race and ethnicity, national origin, marital status, and other demographic data

            NO

            D. Commercial information
            Transaction information, purchase history, financial details, and payment information

            NO

            E. Biometric information
            Fingerprints and voiceprints

            NO

            F. Internet or other similar network activity
            Browsing history, search history, online behavior, interest data, and interactions with our and other websites, applications, systems, and advertisements

            YES

            G. Geolocation data
            Device location

            YES

            H. Audio, electronic, sensory, or similar information
            Images and audio, video or call recordings created in connection with our business activities

            NO

            I. Professional or employment-related information
            Business contact details in order to provide you our Services at a business level or job title, work history, and professional qualifications if you apply for a job with us

            NO

            J. Education Information
            Student records and directory information

            NO

            K. Inferences drawn from collected personal information
            Inferences drawn from any of the collected personal information listed above to create a profile or summary about, for example, an individual’s preferences and characteristics

            NO

            L. Sensitive personal InformationHealth data, precise geolocation, personal data from a known child and account login information

            YES


            We only collect sensitive personal information, as defined by applicable privacy laws or the purposes allowed by law or with your consent. Sensitive personal information may be used, or disclosed to a service provider or contractor, for additional, specified purposes. You may have the right to limit the use or disclosure of your sensitive personal information. We do not collect or process sensitive personal information for the purpose of inferring characteristics about you.

            We may also collect other personal information outside of these categories through instances where you interact with us in person, online, or by phone or mail in the context of:
            • Receiving help through our customer support channels;
            • Participation in customer surveys or contests; and
            • Facilitation in the delivery of our Services and to respond to your inquiries.
            We will use and retain the collected personal information as needed to provide the Services or for:
            • Category K - As long as the user has an account with us
            • Category L - As long as the user has an account with us

            Sources of Personal Information

            Learn more about the sources of personal information we collect in "WHAT INFORMATION DO WE COLLECT?"

            How We Use and Share Personal Information

            Learn more about how we use your personal information in the section, "HOW DO WE PROCESS YOUR INFORMATION?"

            Will your information be shared with anyone else?

            We may disclose your personal information with our service providers pursuant to a written contract between us and each service provider. Learn more about how we disclose personal information to in the section, "WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?"

            We may use your personal information for our own business purposes, such as for undertaking internal research for technological development and demonstration. This is not considered to be "selling" of your personal information.

            We have not sold personal information to third parties for monetary consideration in the preceding twelve (12) months. However, our use of third-party advertising pixels (such as Meta Pixel, Google Ads, and TikTok Pixel) on our marketing website may constitute "sharing" of personal information for cross-context behavioral advertising under certain US state privacy laws. You may opt out of this sharing as described below. We will not sell personal information for monetary consideration in the future belonging to website visitors, users, and other consumers. To the extent our use of advertising pixels constitutes "sharing," you may opt out at any time as described in this section.

            Your Rights

            You have rights under certain US state data protection laws. However, these rights are not absolute, and in certain cases, we may decline your request as permitted by law. These rights include:
            • Right to know whether or not we are processing your personal data
            • Right to access your personal data
            • Right to correct inaccuracies in your personal data
            • Right to request the deletion of your personal data
            • Right to obtain a copy of the personal data you previously shared with us
            • Right to non-discrimination for exercising your rights
            • Right to opt out of the processing of your personal data if it is used for targeted advertising (or sharing as defined under California’s privacy law), the sale of personal data, or profiling in furtherance of decisions that produce legal or similarly significant effects ("profiling")
            Depending upon the state where you live, you may also have the following rights:
            • Right to access the categories of personal data being processed (as permitted by applicable law, including the privacy law in Minnesota)
            • Right to obtain a list of the categories of third parties to which we have disclosed personal data (as permitted by applicable law, including the privacy law in California, Delaware, and Maryland)
            • Right to obtain a list of specific third parties to which we have disclosed personal data (as permitted by applicable law, including the privacy law in Minnesota and Oregon)
            • Right to obtain a list of third parties to which we have sold personal data (as permitted by applicable law, including the privacy law in Connecticut)
            • Right to review, understand, question, and depending on where you live, correct how personal data has been profiled (as permitted by applicable law, including the privacy law in Connecticut and Minnesota)
            • Right to limit use and disclosure of sensitive personal data (as permitted by applicable law, including the privacy law in California)
            • Right to opt out of the collection of sensitive data and personal data collected through the operation of a voice or facial recognition feature (as permitted by applicable law, including the privacy law in Florida)

            How to Exercise Your Rights

            To exercise these rights, you can contact us by emailing us at privacy@doitorelse.app, or by referring to the contact details at the bottom of this document.

            Under certain US state data protection laws, you can designate an authorized agent to make a request on your behalf. We may deny a request from an authorized agent that does not submit proof that they have been validly authorized to act on your behalf in accordance with applicable laws.

            Request Verification

            Upon receiving your request, we will need to verify your identity to determine you are the same person about whom we have the information in our system. We will only use personal information provided in your request to verify your identity or authority to make the request. However, if we cannot verify your identity from the information already maintained by us, we may request that you provide additional information for the purposes of verifying your identity and for security or fraud-prevention purposes.

            If you submit the request through an authorized agent, we may need to collect additional information to verify your identity before processing your request and the agent will need to provide a written and signed permission from you to submit such request on your behalf.

            Appeals

            Under certain US state data protection laws, if we decline to take action regarding your request, you may appeal our decision by emailing us at privacy@doitorelse.app. We will inform you in writing of any action taken or not taken in response to the appeal, including a written explanation of the reasons for the decisions. If your appeal is denied, you may submit a complaint to your state attorney general.

            California "Shine The Light" Law

            California Civil Code Section 1798.83, also known as the "Shine The Light" law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us by using the contact details provided in the section "
            HOW CAN YOU CONTACT US ABOUT THIS NOTICE?"

            12. DO OTHER REGIONS HAVE SPECIFIC PRIVACY RIGHTS?

            In Short: You may have additional rights based on the country you reside in.

            Australia and New Zealand

            We collect and process your personal information under the obligations and conditions set by Australia's Privacy Act 1988 and New Zealand's Privacy Act 2020 (Privacy Act).

            This Privacy Notice satisfies the notice requirements defined in both Privacy Acts, in particular: what personal information we collect from you, from which sources, for which purposes, and other recipients of your personal information.

            If you do not wish to provide the personal information necessary to fulfill their applicable purpose, it may affect our ability to provide our services, in particular:
            • offer you the products or services that you want
            • respond to or help with your requests
            • manage your account with us
            • confirm your identity and protect your account
            At any time, you have the right to request access to or correction of your personal information. You can make such a request by contacting us by using the contact details provided in the section "HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?"

            If you believe we are unlawfully processing your personal information, you have the right to submit a complaint about a breach of the Australian Privacy Principles to the Office of the Australian Information Commissioner and a breach of New Zealand's Privacy Principles to the Office of New Zealand Privacy Commissioner.

            Republic of South Africa

            At any time, you have the right to request access to or correction of your personal information. You can make such a request by contacting us by using the contact details provided in the section "
            HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?"

            If you are unsatisfied with the manner in which we address any complaint with regard to our processing of personal information, you can contact the office of the regulator, the details of which are:

            General enquiries: enquiries@inforegulator.org.za

            13. DO WE MAKE UPDATES TO THIS NOTICE?

            In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.

            We may update this Privacy Notice from time to time. The updated version will be indicated by an updated "Revised" date at the top of this Privacy Notice. If we make material changes to this Privacy Notice, we will provide at least 30 days' advance notice through one or more of the following channels: email to the address associated with your account (if any), an in-app notification when you next open the app, and/or a prominent notice on our website. Continued use of the Services after the effective date of any material change constitutes your acceptance of the updated Privacy Notice. We encourage you to review this Privacy Notice frequently to be informed of how we are protecting your information.

            DE-IDENTIFIED AND AGGREGATED DATA

            In Short: Once data is anonymized so it can no longer identify you, it is no longer personal information.

            We may aggregate or de-identify personal information we collect, such that the data can no longer reasonably be used to identify you. Once information has been de-identified or aggregated, it is no longer considered personal information under this Privacy Notice or applicable law. We may use or share de-identified or aggregated data for any lawful purpose at our sole discretion, including to improve the Services, develop new features, generate industry-level insights, or report on usage trends. We will not attempt to re-identify de-identified data or share it with third parties for the purpose of re-identification.


            14. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

            If you have questions or comments about this notice, you may email us at privacy@doitorelse.app or contact us by post at:

            DO IT OR ELSE LLC
            501 Main St
            Toms River, NJ 08753
            United States

            15. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

            You have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. You may also have the right to withdraw your consent to our processing of your personal information. These rights may be limited in some circumstances by applicable law. To request to review, update, or delete your personal information, please email us at privacy@doitorelse.app.

            This Privacy Policy was created using Termly's